I recently launched a promotion campaign focused on North American College and Community radio stations.
The promotion is for both the Fetal Pulse album Cityscapes and the new Pedro Costa compilation album Discovery. It’s a very nerve racking experience as you invest money and time with no real guaranteed results. But such is the nature of the business side.
Normally even if something happens you have to follow up with the station music directors and hope for an answer. Yesterday something different happened. I was contacted by the music director from a radio station here in Ontario and told my song Fooled Again? was going to be added to their playlist
It was a fantastic way to start the week and gave me hope and encouragement to keep pushing myself in the not so fun task of promotion. I love the making of the music, not so much the tedious yet needed task of promotion. If only I had a promoter to help me out. Any takers?